Youth are already rejecting 

underage drinking as the norm, 

but we still have a lot of work to 

do. Zeroproof’s mission is to 

bring attention to the dangers of 

underage drinking and give teens 

the confidence and tools to make 

positive choices around alcohol. 

Through real talk and sharing 

real facts, ZeroProof is flipping 

the script — showing youth that 

not drinking alcohol is both valid 

and smart.